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UX design, or user experience design, is the process of enhancing user satisfaction by improving the usability, accessibility, and pleasure provided in the interaction between the user and a product or service. It focuses on creating a seamless and intuitive experience for the user, ensuring that their needs and goals are met efficiently and effectively.

UX design involves research, analysis, prototyping, and testing to understand user behavior and preferences. It also considers factors such as visual design, information architecture, and interaction design to create a cohesive and user-friendly experience.

Overall, UX design plays a crucial role in ensuring that products and services are user-centered and meet the needs and expectations of the target audience. It is an essential aspect of design that can greatly impact the success and satisfaction of users.

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